Case Study: Happy Diwali Seed Paper Matchbook Promotion
Moneygram offers payment and financial services across 200 countries including India. These fun, festive, earth friendly seed paper matchbooks will be given away to 10's of thousands of customers celebrating Diwali this Autumn. Plantable promotions continue to be an eco friendly solution for many occassions and promotions. Check them out HERE.
Diwali also known as the "festival of lights", is an ancient Hindu festival celebrated in autumn every year.The festival spiritually signifies the victory of light over darkness, knowledge over ignorance, good over evil, and hope over despair.The festival preparations and rituals typically extend over a five day period, but the main festival night of Diwali coincides with the darkest, new moon night of the Hindu Lunisolar month Kartik. Before Diwali night, people clean, renovate and decorate their homes. On Diwali night, Hindus dress up in new clothes or their best outfit, light up divas (lamps and candles) inside and outside their home, participate in family puja typically to Lakshmi- the goddess of wealth and prosperity. After puja (prayers), fireworks follow, then a family feast including mithai (sweets) and an exchange of gifts between family members and close friends. Diwali also marks a major shopping period in nations where it is celebrated. Seed paper matchbook kits may soon be the gift of choice throughout the land. (Source: Wikipedia).