PPB (Promotional Products Business Magazine) recently asked recipients of this year’s PPAI Supplier Star Award to comment on the elements they think are critical to ensuring long-lasting customer satisfaction. Check out the 24 Best Ideas For Memorable Customer Service. Don’s are listed as the top 3! We appreciate the praises we receive for our customer service commitment from our customers most of all. Check out the full article in the most recent issue of PPB
24 Best Ideas For Memorable Customer Service By Tina Berres Filipski
PPB asked recipients of this year’s PPAI Supplier Star Award to comment on the elements they think are critical to ensuring long-lasting customer satisfaction. What are your three best pieces of advice to keep customers happy?
Don R. Martin, President Bloomin’ Promotions (UPIC: Bloom108)
1. Offer solutions, not just products. We encourage our distributors to share information about each project early, so that we can make recommendations to ensure it is as successful and cost-effective as possible.
2. Manage the customer’s expectations. Because our products are handmade, there are slight variations in the thickness of the seed paper, as well as subtle color variations. We do our best to minimize these variations, but we encourage distributors to help manage the customer’s expectations.
3. Sample the product. We encourage distributors to plant our products and see for themselves that our paper really does grow. If they have seen how well it grows firsthand, and have that peace of mind when a customer asks, it is a powerful selling tool.