As hopefully many of you know, Bloomin is a certified B-corporation. We recently renewed our certification and want to share some more insight as to what this means. A great resource is the non-profit’s website www.bcorporation.net. Below are the highlights:
B Corporations are for-profit companies certified by the nonprofit B Lab that have met rigorous standards of social and environmental performance, accountability, and transparency. B Corps actively seek to improve standards for company stakeholders including: workers, suppliers, community, customers and the environment. That is still a mouthful; basically, we want to be a business that works for the good of the environment and remain socially responsible. We underwent a lot of paperwork to prove we are not green-washing when we make the claim that we are eco-friendly. We gave a tour of our facility to the B-lab. A few employees had an interview with them to share our experience within the company. It is a long and tedious process but one we find worthwhile to stand out from the rest.
So what makes us certifiable? Our facility located in Boulder, CO is powered by a 30kW solar power system; Enough for all our energy needs and more. We aim to reduce paper waste, increase environmental awareness, and beautify the community by supplying hand-crafted seed paper to both end consumers and businesses. Our goal is to bring awareness to waste and find new ways to repurpose and cultivate products instead of tossing them in the land fill. Please check out our page HERE on the B-Corp website.
There are currently 2,504 B corporations in over 50 countries and 130 industries. Some names you may recognize include Patagonia, Once Upon a Farm, Davines, Ben & Jerry’s, and so many more. Find the entire list HERE. Each company hoping to become a B Corp must score at least at least 82 points on a rigorous impact assessment proctored by B Labs in order to become certified; Bloomin scored 92 this year.
We are proud to be a part of this community. We continue to move forward in finding new ways to take care of Mother Earth. Learning about B corps and what we are about is a great selling point to your customers as a way to be sustainable and eco-friendly in the promotional product industry.